Bing Ads vs Google Ads; Which One Is Better?

Bing Ads vs Google Ads; Which One Is Better?

Pros and Cons of Google and Google Ads There are many things that need to be considered when selecting a platform. Some of them include:  Popularity  Everybody knows that Google is the biggest search engine. In fact, in 2019, Google accounted for 75.74% of...
How to Improve Your Ads’ Performance on Google?

How to Improve Your Ads’ Performance on Google?

Maybe you started a Google Ads campaign without much thought or consideration. Somebody might have told you that it’s the right thing to do marking wise, and you did it. Or maybe it was a deliberate and well-thought choice. Either way, investing in ads on Google...
3 Methods To Optimize Your Bids

3 Methods To Optimize Your Bids

Knowing how to optimize bids is one of the key elements that make advertising campaigns successful. So whether you’re using Google Ads, Amazon Advertising, or Yandex Advertising, you need to know how to optimize bids. The process might not be identical for all of...
7 Ways to Improve Your Google Ads Campaign

7 Ways to Improve Your Google Ads Campaign

With its 259 million unique visitors and 3.5 billion daily interactions, Google Ads is definitely the place to be in for advertising campaigns. Of course, you’re already making the most out of these stats, and your PPC ads are up and running. But are you sure...