Use Amazon PPC Optimization to Maximize Your Profit
- Boost your ad campaign profitability
- Automatically set optimal bids across all marketplaces
- Free up your time
30 days for free I No credit card needed I Ends automatically
Successful Cases
Birken Apotheke decreased their ACoS by astonishing -33%
Klingel increased conversions of their Amazon Ads campaigns by +74%
Polar Watch gained additional 1982 conversions on Amazon with Adspert's Amazon PPC software
Amazon PPC optimization for Seller and Vendor Accounts
Sponsored Product
Auto and Manual Campaigns for Keyword and Product Targeting.
Sponsored Brands (+Video)
For Keyword and Product Targeting.
Sponsored Display (+Video)
For Product and Audience Targeting.
Supports all official Amazon Ads marketplaces
Automate Multi-Marketplace Bidding and Save Time
Managing ads across multiple Amazon marketplaces at the same time can be time-consuming—here’s how to automate it.
Adspert’s multi-marketplace bidding automates managing your campaigns, saving you time and boosting performance.
For example, Subtel boosted conversions by 47% and saved hundreds of hours using Adspert’s automation. Check out the case study to learn more how they optimized Amazon Ads performance.
Optimize campaigns across multiple marketplaces
Simplify optimizing your PPC campaigns across different Amazon marketplaces at the same time
Improve your ad profitability
Adspert identifies marketplaces where your PPC campaigns make the most impact, helping you maximize profitability.
Say goodbye to manual work
Cut back on manual work and save a ton of time with automation alone – our advanced AI runs non-stop, 24/7.
Optimize towards common goal
Set a common performance goal and our advanced AI does the rest.
Get easy-to-read insights
Simple, actionable performance reports help you make data-driven decisions.
Identify your money-makers
Quickly identify your money-making products and marketplaces to focus on what works.
What benefits will I get for my Amazon PPC advertising?
Automate bidding based on your goals
Improve your keyword management
Run scenarios to set the right campaign goals
Maximize your profit – not just your sales
You simply define your costs of goods sold (COGS). And Adspert, THE Amazon advertising software will optimize your keyword bidding based on your margin.
Make informed decisions with advanced analytics
You can access and use the Adspert data for internal use with the Adspert API.
Put your Amazon Ads budget where it matters
No Black Box
We document EVERYTHING that Adspert does to optimize your Amazon PPC campaigns in a changelog. You always have full transparency on what happens with your Amazon Ads Account.
What Adspert Users are saying...
Our customers love: automated profits, saved time, and exceptional support
The tool is easy to understand and optimizes campaigns based on the set objectives. Goals can be adjusted anytime. If you have questions, support is immediate and provides helpful tips! The reports, like budget suggestions or scenario analysis, are fantastic.
~ Jan-Niklas Ollmann, CEO Pekuli UG
With Adspert, you can assign individual goals to campaigns, ranging from branding to maximum performance optimization. Optimization is algorithm-based and fully automated. You also gain insights into campaigns that Amazon Advertising itself doesn’t provide. The onboarding process and ongoing customer support are top-notch.”
~ Verena Lang, Online Marketing Manager AL-KO Geräte GmbH
I save a lot of time and achieve great revenue on Amazon.
~ Manfred Hinrainer, CEO Gesellschafter Collagile International GmbH
The support from Adspert is not only very professional but also warmly personal. They take the time to help optimize campaigns and create numerous helpful reports. The use of the tool is patiently explained, and even important information about Amazon/campaigns (not directly related to Adspert) is always shared. An absolute added value for ALL campaigns.
~ Stefan Henkel, Key Account Manger E-Commerce Edel Music & Entertainment GmbH
I was impressed by how easily Adspert integrated into my existing Amazon setup. The software is user-friendly and automates much of the manual work I used to do, such as bid adjustments and keyword management. The customer service deserves special mention – whenever I needed help, the support team quickly provided practical solutions. It’s also great that the tool is regularly updated and improved, making campaign management even easier over time.
~ Ning Cheng, Managing Director A & C GmbH (Waschbecken24)
With Adspert, I can easily manage my campaigns for Amazon and eBay marketplaces. Various goal settings, such as daily budgets or ACoS/ROAS targets, are possible. It’s impressive how precisely Adspert adheres to these values, enabling performance goals to be met.
~ Connor Wüschem, Senior Online Marketing OnMaCon GmbH
Simple setup and handling with performance goal settings tailored to campaign needs. Outstanding support, especially during onboarding – both professional and personal. Continuous updates to the console, including introductions to user-specific areas by the support team.
~ Chantal Bourgeon, Leiterin Marketing Leitung Team, Strategie & Vertrieb Juwel Weine GmbH
The setup and dashboard introduction were excellent. The greatest benefit Adspert offers is in profit maximization. Another great feature is the ‘Scenario Forecast,’ which shows how long it will take to achieve your goals. The customer service deserves special mention – it’s highly prioritized at Adspert.
~ Daniel Hackenberg, Senior Marketplace & Contentmanager SVH Handels-GmbH
The investment in Adspert pays for itself through saved time and increased ad efficiency.
~ Alexandre Conrady, Marketplace Manager Börlind GmbH
Connecting to the Amazon account and setup is simple and seamless. Campaigns can be directly created for management, and Adspert then adjusts CPCs daily. Adjustments are always possible. Campaign performance control works to our complete satisfaction. The support is very helpful and quick.
~ Franziska Maria Kirschner, Online Marketing & Marketplace Managerin OnMaCon GmbH
Excellent ads optimization tool (PPC) that’s AI-based. Highly competent and friendly customer service. The user interface and tools are constantly improved. Even as a (still) small customer, you feel heard and supported. The AI-based tool continuously learns, and the conversions with ACoS/ROAS are truly impressive.
~ Manuel Reisinger, CEO MRCR trading GmbH
The tool is self-explanatory and intuitive to use. Changes to Amazon Ads (e.g., new campaigns, renamed campaigns, etc.) are automatically incorporated. Additionally, all optimizations (bids, negative keywords, etc.) are chronologically logged. Even the campaign names created by Adspert make complete sense, but it’s essential to consider the campaign structure in advance. The starting point is automatic campaigns, regardless of type.
~ Susann Schönwald, Marketplace Managerin, Shirtinator AG
+79 more review to read:
Try Adspert yourself:
How Does Adspert Optimize Amazon PPC?
1. Data analysis
Adspert analyzes thousands of data points and your current Amazon PPC campaign performance (keywords, bids, conversions and such).
This helps identify opportunities to improve your ads and cut down on wasted spend.
2. Market modeling
Adspert’s AI-based algorithm models the market and runs different scenarios to determine the optimal bids for you. It helps you remain competitive while ensuring you pay the right price for clicks without overspending.
3. Profit maximization
Like the snowball effect, Adspert’s machine learning Amazon PPC AI gets better and better over time to continuously improve your performance. The aim is to increase sales while lowering costs.
For example, companies like ARCTIC have tripled their Amazon Ads conversions while reducing ad spend with Adspert's help.
Amazon Ads Software for Everyone
For Small-Medium Businesses
Maximize your profit and reduce the time spent on manual Amazon PPC campaign optimization and Amazon Ads management. Outperform your competitors and grow your business with Adspert’s AI-based algorithm.
For Agencies
Give your clients better PPC optimization options and drastically reduce your time spent on campaign performance with Adspert’s premium Amazon PPC software.
For Brands
Whether you sell products yourself or are an Amazon Vendor, with Adspert you will get more control over your Amazon Ads. A dedicated Adspert Success Manager will help you set up your Adspert account and regularly reviews it to ensure you always get the most out of your budget.
Frequently asked questions
Do I have to let Adspert optimize all my campaigns?
You don’t have to let Adspert optimize all your Amazon PPC campaigns. You can decide which campaigns should be optimized.
You can add campaigns to the optimization at any time easily in your Adspert account.
Is Adspert an Amazon Ads verified partner?
Yes, Adspert is an Amazon Ads verified partner. You can learn more about our partner status in the Amazon Ads Partners directory.
Which Amazon Ads marketplaces does Adspert support?
We currently support the following Amazon Ads marketplaces:
- USA
- Canada
- Mexico
- Brazil
- UK
- Germany
- Spain
- France
- Italy
- Netherlands
- UAE
- Japan
- Australia
- India
- Sweden
- Singapore
- Poland
- Turkey
- Egypt
- Saudi Arabia
- Belgium
Which Amazon campaign types does Adspert support?
Adspert supports all major campaign types with all important variations.
Sponsored Products
- Auto-Campaign
- Manual campaigns with a focus on keywords
- Manual campaigns focused on products (PAT)
Sponsored Products is a cost-per-click advertising solution that enables you to promote the products you sell with ads that may appear in highly visible placements on Amazon.
Sponsored Brands
- Sponsored Brands
- Sponsored Brands Video
Sponsored Brands campaigns help customers discover and engage with your brand and generate awareness with ads that link directly to a landing page or a Store.
Sponsored Display
- Audience
- Product
Sponsored Display enables you to reach relevant audiences browsing both on and off Amazon. Choose which audiences you want to see your Sponsored Display ads, or which products or categories you want to target on Amazon. During campaign creation, you have the option to target your ads by selecting Audiences or Product targeting.
How do I start Amazon PPC optimization with Adspert?
You can try the Amazon PPC Software Adspert for free. Simply register here and connect an Amazon Ads account that you would like to optimize with Adspert. After the registration, you can connect additional advertising accounts and also optimize them free of charge during the trial period. Adspert is a Plug & Play solution and is ready to go in 2 minutes.
No credit cards or other payment methods need to be provided for the trial period!
If you are happy with the performance and want to continue the Amazon PPC optimization after the trial period, simply enter your payment details in Adspert. Otherwise, the optimization of your campaigns will end automatically when your free trial period ends.
Sign up for a free trial today.
Can Adspert add keywords to my current automatic and manual Amazon PPC campaigns?
Please be aware of the following conditions that need to be met for campaigns to be linked:
- Adspert must optimize both the automatic and the manual campaigns.
- Both campaigns must be active.
- The automatic campaign can’t have any ad groups with over 10,000 product ads.
- Both campaigns have to have identical or nearly identical product sets.
- The campaigns must be linked one-to-one
Besides that you need to consider the following:
- Adspert won’t link an automatic campaign to several manual campaigns (excluding product-targeted campaigns).
- Adspert won’t link a single manual campaign to several automatic campaigns having the same product set.
- Adspert won’t link multiple automatic campaigns to multiple manual campaigns having the same product set.
- Manual campaigns having only product-targeted ad groups will not be considered for linking as it’s impossible to add keywords to a product-targeted ad group. All the above conditions also apply to manual campaigns having both keyword-targeted and mixed ad groups.
If there is no link possible between an automatic campaign and a manual campaign, we will create a manual campaign if you have the setting on “add new keywords automatically.
Does Adspert support Sponsored Display?
Sponsored Display ads are supported by Adspert but this also depends on your chosen targeting method.
Does Adspert support Amazon Kindle Direct Publishing (KDP) / Author Accounts?
Yes! Adspert fully supports Amazon Kindle Direct Publishing (KDP) / Author accounts.
You can optimize your Sponsored Products and Sponsored Brands campaigns with Adspert, helping you reach more readers and maximize your results.
How does Adspert find new keywords in Amazon?
In Amazon advertising, Adspert finds new keywords using two methods, syncing and refinement.
Read more about how Adspert uses syncing and refinement to harvest new relevant keywords for Amazon PPC.
Which products can I advertise on Amazon?
- Adult products
- Second-hand products
- Refurbished products
- Weapons
For a list of the permitted and prohibited categories, please refer to the official Amazon article “Sponsored ads creative acceptance policies” chapter 4 “Product acceptability“.
Why is my product status 'ineligible' in Amazon Ads?
- Product is not winning the Buy Box
- Products are out of stock
- Your product categories are ineligible
- Not in the Amazon’s Brand Registry
- Lacking shipping capabilities
Read on to learn more about Amazon advertising eligibility.
What is Amazon ACoS?
The abbreviation ACoS means Advertising Cost of Sales and describes the ratio between expenditure and actual sales as a percentage and is used in the Amazon Advertising platform.
The smaller the target ACoS value, the more economical and profitable the advertising campaign. The higher the ACoS value, the higher the proportion of the costs are in relation to the revenue.
For example when the ACoS is 25%, the costs are a quarter of the revenue.