3 Methods To Optimize Your Bids
Knowing how to optimize bids is one of the key elements that make advertising campaigns successful. So whether you’re using Google Ads, Amazon Advertising, or Yandex Advertising, you need to know how to optimize bids. The process might not be identical for all of these platforms, but it is pretty similar, seeing that all of […]
How to optimize your Google Shopping Campaign?
What Are Shopping Ads? A Shopping ad is a type of advertisement that retailers can use in the marketing strategy. These kinds of ads are different from text ads because they focus more on the visual side, offering only the only necessary information in the text portion. So, a Shopping ad will have a picture […]
Should you use automated targeting for Amazon advertising?
Suppose you’re displaying your products on Amazon. In that case, it’s quite likely that your marketing strategy already involves Amazon Ads. Still, just in case you’re getting started, or you don’t know much about advertising on Amazon, here’s some useful information that you can use when deciding whether you’d like to go for automated targeting […]
Amazon Prime Day 2020: What is it, and how to prepare your business?
Most people have heard of Amazon, if not shopped there already, and this assumption is strengthened by the sheer number of daily visitors this platform has. To give you an idea of Amazon’s popularity, 9 out of 10 consumers check a product on Amazon before making a final purchase, which is beneficial for both buyers […]
Seller Fest Online: Profit Is the New ACoS
Having online marketplaces in 14 countries and shipping products worldwide, Amazon has quickly become one of the best virtual shops we have ever seen. But Amazon’s reach and ease-of-use are not the only things that make this online platform so popular. For customers, the variety of products, affordable prices, and shipping methods are the features […]
A Beginner’s Guide to Advertising on Amazon
If you are a business owner with products to sell then you’re probably asking yourself two things: Where can I sell my products? How can I advertise my products? You probably already invested in an E-commerce website, which means that you have started some advertising campaigns on one or more search engines, such as Google […]
4 Ways to Improve Your PPC Campaigns
We are living in a world in which ads surround us. We can guarantee that anywhere you look, you will be able to find at least one advertisement. Sometimes we intentionally look for these ads, but at all other times, they find us by appearing as results in searches or via banner sides on websites. […]
Introduction to The Landing Pages
In the world of digital marketing, a landing page is created specifically for marketing or advertising purposes. It’s where a visitor ends up after they click on a link in an email or an advert on Google, Bing, Amazon, or Yandex search engines. Even though they’re also just regular web pages that typically encourage visitors […]
Adspert Is Recognized as a Leading Amazon Optimization Product
Since it’s been founded, Adspert has been very focused on building easy to use, high-performing advertising technologies; that enable businesses to automate their advertising campaigns. Working towards that goal, we were adding more and more features every day. Along with our other optimization services, we’ve announced our integration with Amazon just last year to put […]