Retail Calendar 2024: Key Dates for Your Ecommerce Business

ecommerce calendar 2024

Here’s my resolution for 2024 – help you never miss a sales opportunity! This is why I prepared a special holiday retail calendar for you.

It includes all holidays relevant to your ecommerce business. Check the key dates below, pick out the ones that make the most sense for you and your business and put together your own
retail marketing calendar. Never miss out on an opportunity again!

This month-by-month international retail calendar will help you plan marketing activities and grow your business in 2024.

Retail Readiness: 10 Steps to Boost Amazon Sales

retail readiness

Are you struggling with boosting your Amazon sales?

You first need to make sure your product listings will convert, organic and paid sales alike. What is the prerequisite? You guessed right, your product listings must be retail ready.

In this article, I will show you how to master retail readiness on Amazon in just 10 steps.

Keep reading!

Estimated reading time: 9 minutes

Amazon Black Friday Strategy 2023: Complete Guide for Sellers and Vendors

Amazon Black Friday Strategy

Black Friday might seem far away, but Amazon is already collecting deal submissions for approval! Besides submitting the deals on time, there is much more to prepare. Develop your Amazon Black Friday strategy, adjust the Amazon Ads or your PPC optimization tool, review product listings, and much more.

Sounds overwhelming? It doesn’t need to be. Here’s a complete guide for Amazon sellers and vendors on how to prepare, react during and review after Black Friday and Cyber Monday. Keep on reading to maximize your sales and profits during the two most popular sale events!

Estimated reading time: 16 minutes

PPC AI: How Adspert’s Algorithm Nails Bid Optimization

PPC AI Algorithm

In this article, I will explain how our PPC AI algorithm works and boost your PPC (pay-per-click) ad profits.

The Adspert algorithm is designed to get the most out of all your biddable objects: keywords, products, categories, audiences and everything else that can be bid on.

Our ultimate goal? To secure you the best possible bids and help you achieve your goals within your specified budget.

Estimated reading time: 11 minutes

Prime Day In October: 3 Tips to Boost Your Sales

Prime Day in October

The rumors are over: Prime Day in October is on! After last year’s Prime Early Access Sale, Amazon introduced it as Prime Big Deal Days.

In recent months many eCommerce businesses had to adapt or cut costs for various external reasons. This is your golden opportunity to increase sales already before Black Friday! After another record-breaking Amazon Prime Day 2023 in July it makes sense to grab the chance and take part.

Read on to learn how to get your Amazon store and listings ready for the event.

How to Improve PPC Performance: 7 Reasons for Below-Average Results

how to improve ppc performance

There are multiple reasons why the performance of a particular account may suffer. The online advertising world is a constantly changing landscape.

Competition intensity changes, user behavior varies, external events like weather or politics all affect how Ads campaigns perform over time.

Another factor affecting the performance of your account is the changes you or the tools you use do.

Estimated reading time: 4 minutes

Amazon PPC Optimization: Ultimate Guide (2023)

This is an ultimate guide to Amazon PPC Optimization in 2023.

So if you want to optimize your Amazon Ads and grow your sales, you’ll enjoy the actionable tips in this new guide.

Let’s dig in!

Estimated reading time: 39 min

Promote Listing on eBay: Now More Space for Your Ads (2023)

Ad slots for eBay Promoted Listings Advanced have expanded again. The best part?

You can win even more impressions and sales of your listings with the help of eBay ads.

Keep reading and find out more about all details related to the most recent slot expansion of Promoted Listings Advanced.

How to Start an Ecommerce Business: The Ultimate Guide

How to start an ecommerce business

Do you often find yourself dreaming and wondering how to start an eCommerce Business? Starting your own business that could potentially create more time, freedom and money than your typical 9-5?

Well, it’s time to turn those dreams into a reality!

Starting an eCommerce business can be an exciting and profitable venture if done right. And, lucky for you, we’ve got the ultimate guide to help make it happen.

In this post, we’ll take you on a journey, covering everything from finding your niche to setting up your website and making your first sale.

So let’s turn that side hustle pipe dream into a full-blown business empire!

Estimated reading time: 15 minutes