News

case study image

Automated Amazon Advertising

Free Workshop Learn with Adspert about how big retailers and brands like the Klingel Group, Hella and BlaBlaCar were able to successfully harness the power of artificial intelligence to automate their Amazon advertising and regain their independence from advertising agencies and platforms. In September 2019, Amazon marketing expert and Adspert CEO Marcel Pirlich held a […]

View more
case study image

More Effective Advertising Using the Correct Target Definition

AI Handles Millions of Bids with Precision and Reliability 19th August 2019 Marcel Pirlich was recently interviewed about the development of advertising opportunities on Amazon and how to best prepare for them.  Amazon has recently expanded its advertising capabilities. Would it make sense to focus solely on Amazon Advertising? This very much depends on how […]

View more
case study image

Amazon Advertising: New Product Targeting to Increase Revenue

Ad placements in relevant environments will be possible following expansion in November 20th February 2019 By Marcel Pirlich Berlin. The product targeting features introduced by Amazon back in November 2018 now provide advertisers with more comprehensive advertising opportunities. Campaign focus is no longer limited to keywords alone (a conventional approach), and can now be set […]

View more
case study image

Amazon is Gaining More and More Shares in Ad Spending

Industry Experts are Predicting a Massive Shift in Advertising Budgets Over the Next Few Months. 11th October 2018 According to recent reports published by CNBC and the Wall Street Journal, more and more companies are planning to transfer their advertising budgets from Google to Amazon. Furthermore, insider knowledge has revealed that over 50 percent of […]

View more

SELECT WHICH PLATFORM TO OPTIMIZE FOR YOUR FREE 30 DAY TRIAL