For clean benchmarking we’ve compared campaigns from the month of July 2018 (manual optimization by Binu using internal resources) to Adspert optimized campaigns in August 2018. The results are as follows:
Binu team was spending a significant amount of time and resources to manually manage their campaigns – time which could be freed by using Adspert to run successful Amazon Ads campaigns.
The main goal for Binu’s Amazon Ads campaigns was to generate more conversions and increase the ROI of their ad spend.
Binu is a cosmetics manufacturer specializing in creating sustainable and cruelty-free natural soaps. Their mission is to increase sustainability using only high-quality, natural ingredients. All soaps are handmade in Korea.